Merits of Google Penguin 4.0 Update
There has been a great silence in the past few years. A few following changes have come up even then. The SERP layout has changed a lot and this has come hand in hand with the mobile friendly updates. Panda and Penguin on the other hand have been as peaceful as possible. There is a great chance of success coming from the google invention of the Penguin update. Search engines among other operations have been greatly affected in this case. It is therefore important that if your line of work goes in hand with SE that you understand all this in details.
The penguin update 4.0 changes are also what makes the version awesome. Google core algorithm is one with Penguin 4.0 update. This is the biggest and the best of the changes when it comes to webmasters and SEOs. The changes in this case can be made in a more faster rate than it was before. Your site changes are the changes in this case. The wait that was there whenever one wanted to see their site recovery is no longer there. There is too much to benefit from this to the SEOs and websites.
The handling of the spam links by the penguin 4.0 is another important thing that puts a smile on webmasters and SEOs. There is so much to worry about in as much as search engine ranking is in question. There is no doubt that your rankings will not go down as it was I the past due to the google Penguin 4.0 update. The fact that it would demote the whole site has been replaced by it devaluing the sent links. This will help give time to SEOs to actually spend more of their time in preparing their marketing strategies other than working on the destructive links. To discover issues related to the penguin you can still use the disavow file that is supposed to be working.
Another important advantage is the fact that SEOs may be able to gain legitimacy. In the past years it has been a market strategy by SEOs saying that they can give you a lot of rankings in just a day. But for those who understand the SEO complexity understand that this is not a guarantee. Going from the bottom to the top of the ranks in the search engines is not a sure shot.
At the end of the day they can make your site better but it won’t last before the search engines know what was done. Penguin 4.0 update will actually make it possible to distinguish between a good and bad SEO. It is bad to use black hat SEO tactics both for the site and the SEO.